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About Blobs

Be a Blob.

For anyone who’d rather live outside the box.

  • 2–4g sugar per bag
  • 16g prebiotic fiber
  • Zero sugar alcohols
  • Top 9 allergen free
  • Vegan
  • Non-GMO
Shop BlobsFind a store
Friends laughing over a bag of Blobs
Sour Blobs Mixed Fire Blobs Mango-Guava

So, what’s a Blob?

blob /bläb/

  1. noun An amorphous piece of soft, chewy and deviously juicy fruit-flavored candy, with just 2–4g of sugar in the whole bag.
  2. noun, informal Anyone who zigs while everybody else zags.
  3. verb (blobbed, blobbing) To live outside the box and snack outside the lines. No shape, no rules, no wrong way.

“I wasn’t going to Blob today. Then I Blobbed the whole bag. No regrets.”

Everybody else made candy that was less bad. Less sugar, less flavor, less fun. We went the other way and built Blobs on more. More fruit flavor, a bigger chew and a bag you actually want to finish. The 2–4g of sugar is just the cherry on top (well, the Black Raspberry-Cherry).

Quick gut check

You might already be a Blob

Tap every one that sounds like you. Be honest. Blobs can tell.

Go on, tap one. Nobody's watching. Except us.

Our whole deal

All the candy. More of the good stuff.

Most “better-for-you” candy
is built on what it takes out. Blobs are built on what we put in.

What's in

  • Big, bold fruit flavor. Strawberry-Yuzu, Watermelon-Lychee, Mango-Guava and friends.
  • 16g of prebiotic fiber in every bag, from tapioca.
  • A smart sweetener blend: allulose and monk fruit, plus a touch of cane sugar in our Sour and Fire Blobs.
  • Non-GMO ingredients. All of them.
  • Colors from plants, fruits and veggies.
  • Pectin, not gelatin, so every Blob is vegan.

What's not

  • Sugar alcohols. No erythritol, xylitol or maltitol. Zero. Zilch.
  • Stevia and that aftertaste that tags along with it.
  • Chicory root or IMO fiber. Our fiber comes from tapioca.
  • The top 9 allergens. No dairy, eggs, peanuts, tree nuts, soy, wheat, sesame, fish or shellfish. Not one, period.
  • Artificial colors. No Red 40, no Yellow 5. Our colors come from plants.
  • The sugar crash. Nothing to feel bad about.

The whole bag, by the numbers

Go ahead, eat the whole bag.

  • 2–4gsugar
  • 16gprebiotic fiber
  • 80–90calories
  • 9gnet carbs*
  • 0gsugar alcohols

Per bag. Numbers vary a little by flavor, so check the pouch for yours.
*Net carbs = total carbs − fiber − allulose. Every flavor: 37g − 16g − 12g = 9g.

Meet the family

Find your flavor

Sweet, sour or spicy. There's a Blob for every mood (and a Variety Pack for the indecisive).

The Originals

Orange-Peach

Grab a handful (or five). No regrets later.

 Passionfruit-Pineapple

You'll be telling your friends while you rip open bag number two.

 Pomegranate-Apple

Tangy pomegranate meets crisp apple. Bright, juicy and gone fast.

Sour Blobs

Mixed Sour

Strawberry-Yuzu, Black Raspberry-Cherry and Watermelon-Lychee in one bag. The SOUR of life.

 Watermelon-Lychee

Watermelon? Lychee? Pinch me.

 Black Raspberry-Cherry

Black raspberry? Check. Tart cherry? Check. Sour coat? CHECK CHECK CHECK!!!

Fire Blobs

Mango-Guava

Sweet met spicy and they hit it off immediately. Juicy tropical fruit with a cayenne kick. Consider yourself warned!

Side effects may include

This face.

Woman smiling with a Blob Man grinning with a Blob Woman biting into a Blob

Good questions

Blob FAQs

The sweet stuff

Wait, how is there so little sugar in here?

Blob magic. (Okay, fine: food science.) We sweeten with allulose and monk fruit, plus a little cane sugar in our Sour and Fire Blobs, and get that squishy chew from tapioca fiber. The result? 2–4g of sugar in the WHOLE bag, depending on flavor.

Allu-what?

Allulose! It’s a “rare sugar” found in tiny amounts in foods like figs and raisins. It tastes like sugar at about 70% of the sweetness, with about a tenth of the calories. Your body doesn’t process it like table sugar, so we count it separately in net carbs.

Any sugar alcohols hiding in there?

Nope. No erythritol, no xylitol, no maltitol. Zero. Zilch. In every single flavor.

Are Blobs keto friendly?

Lots of low-carb folks make room for a bag. Each one has 9g net carbs, 2–4g of sugar and zero sugar alcohols. Every carb budget is different, so check the pouch and do you.

What’s inside

Are Blobs vegan?

Yes they are!!! Pectin instead of gelatin, and colors from plants. Every Blob, every flavor.

Any artificial colors or dyes?

Never ever. Our colors come from plants like carrot, black currant, sweet potato, turmeric and spirulina. No Red 40. No Yellow 5. Just Blobs being Blobs.

Are Blobs allergen free?

Yep! Blobs are free from the top 9 allergens: milk, eggs, peanuts, tree nuts, soy, wheat, sesame, fish and shellfish. So pretty much everyone can Blob. Oh, and every ingredient is non-GMO.

What’s the deal with all that fiber?

Every bag packs 16g of prebiotic fiber from tapioca. That’s more than half the fiber most people need in a day, hiding in a bag of candy. Sneaky, right?

Blobbing IRL

Can I really eat the whole bag?

That’s the whole idea! Every number on this page is for the entire bag. No math, no measuring and no pretending you’ll save some for later.

Where are Blobs made?

Right here in the USA, with ingredients from all over the world.

Where can I find a Blob?

Online at eatblobs.com and Amazon, or at grocery stores, airports, movie theaters and campuses all over the country. Hunt one down near you.

Still curious? Slide into our inbox at hello@eatblobs.com.

Go ahead, be a Blob

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